Global Bilet: booking website usability tests
Global Bilet sells flight and bus tickets online. RekClick reviewed the booking website to understand where visitors might have difficulty buying a ticket and give the client a clear list of issues to address.
Follow the ticket purchase journey
The team tested the stages of the online purchase from the visitor’s perspective. The technical and content review documented issues encountered during the journey so the client could identify the affected steps.
Check performance at different traffic levels
At the client’s request, the team tested performance using traffic patterns from different periods. This added another way to assess what visitors experienced alongside the review of interface and content issues.
Deliver recommendations the client can use
The report combined technical findings with recommendations for the interface and user experience. The project covered testing and reporting. The recommendations identified changes for the client to consider.
