Digital communication for healthcare
Make practical information easier to find for people who want to understand a healthcare service or contact a provider.
Give visitors a clear route to information
Start with what people need before making contact. Explain what the organisation offers, where to find it and how to reach the appropriate team. Keep practical information consistent across the website and the channels the organisation uses.
Plan the website, search content and social communication together. Agree who reviews and updates each page, and test whether a visitor can find the right information on a small screen.